The internet has basically leveled the playing field, providing the same marketing opportunities for businesses large and small. But large companies have deep pockets with full service agencies, and entire departments of savvy marketers… how can small businesses compete and truly take advantage of this incredible opportunity?
Findability University is being developed for just this purpose!
Both of Heather Lutze’s internet marketing books are intended to teach any business person, with or without marketing experience. Get access to PPC coaching, SEO coaching, social media coaching, and more. Heather firmly believes that this information should be available to anyone who wants it, whether or not they can afford a full service marketing agency or not. Both books are written in plain, techno-free language that anyone can grasp.
Findability U will take this “ you learn it and you implement it” approach a giant step further, going in depth with a series of video tutorials featuring Heather doing what she does best—talking internet marketing—along with the white papers, course materials, and books you need to master the art and science of:
Findability U is perfect for small businesses on tight budgets, solopreneurs who like handling every aspect of their business themselves, internal marketing teams, or independent marketers who need a bit more information so they can rock their clients online efforts.
We’d love to keep you posted on this exciting project as it unfolds! Please join our email list for more information andto be notified of the video series’ as soon as they are live on our site.
“THANK YOU HEATHER! I am FINALLY getting SEO RESULTS! My keyword research has been “off the chains” eye opening—I now know why folks weren’t finding my website. I’ve learned how prospects really articulate what I do; not how I thought they were searching.”
~~ James Brewer, MBA, CLTC, CRPC®, AIF®, PPC™
Envision Wealth Architects and Envision 401k Architects
“When I found Heather Lutze’s book, The Findability Formula, it was like having somebody shine a spotlight on the answers to the questions that I didn’t even know I’d needed to ask. Lutze cuts to the chase with her clear, concise instructions, and great resource lists for finding solutions to those questions I didn’t know to ask. Happily I am now better informed than many of the “helpers” who held themselves forth as experts. This is not simply a book touting “Pay Per Click” word purchasing, but it emphasizes the need for carefully selected “Key-words” to lead customers to the website. Key-words plus well-coordinated advertising campaigns using many of the resources Lutze suggests. Thank you Heather Lutze.”
~~ Robert S. Nolan