SEO Training Done Right!
Findability University provides three empowering SEO Training Basics programs for companies of all sizes. So many business owners feel powerless when it comes to improving their online ranking. You struggle with choosing a resource from the countless calls and email offers about SEO, making the selection process stressful and confusing. That’s why I created three hard-working SEO training options which are flexible, actionable and at various fee levels, so everyone can gain access to these methods.
Here’s what I know – you have to put the customer first and the search engine second in order to get found. I’ll walk you through the process so you understand SEO basics and can apply them to your site immediately. You can do this, we are here to show you how.

Findability RETREATS – Destination, Virtual and Corporate
For business leaders and their teams. Learn how to gather Intel on the successful strategies your competitors use and how to put them to work.
This package includes a 6 hour SEO Training workshop onsite at your location along with 6 follow up one-hour coaching calls with Heather Lutze and an Expert Faculty Coach (travel included) OR 12 one hour calls with an Expert Faculty Coach.
DESTINATION RETREATS – $3550
VIRTUAL RETREATS – $1997
CORPORATE RETREATS – $9500
Mastermind Lite & Plus
Join us online for 6 one-hour-long SEO basics video recordings and get the SEO training you want at your own pace. Gain access to the SEO tools and knowledge you need to create a Findable website, and become relevant in your industry.
Includes: one copy of Marketing Espionage: How to “SPY” on Yourself, Prospects and Competitors to Dominating Online, and lifetime access to the Video Vault.
Mastermind Lite – $297/Month for 1 Year
Mastermind Plus – $997/Month for 1 Year
Private Coaching – On Location & Virtual
We take powerful SEO concepts, break them down into understandable bite-sized chunks, and create an SEO strategy specific for you. Learn how to win at optimizing your site with 6 one-hour coaching calls with an Expert Findability Faculty member.
Private Coaching – On-Site $15,000
Private Coaching – Virtual $9500
VIP Coaching
Empower EXECUTIVES AND THEIR MARKETING TEAMS through FAST TRACK Findability training. This creates a crackerjack marketing team with a cutting edge team that implements with ease and purpose.
This package includes a ONE DAY FINDABILITY ONSITE training at your location. Perfect for the business who wants a crackerjack in-house digital marketing team with techniques that sustain and support long-term findability.
VIP Services – $50,000