“I wanted to let you know what enormous value we have received from our work with Heather Lutze and her company Findability University. After Heather presented to our Vistage group, I contacted her about working with my marketing team to help us with our organic SEO. We were in the process of creating an interim website and in the past had very little new business come from our site….and when I say “little”, I think we might have received one call a year. All of our new business had been from outreach, word of mouth, and networking.